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Author: Emily Rieger

8 Reasons Why You Should Use Guerilla Marketing

8 Reasons Why You Should Use Guerilla Marketing

Guerilla marketing is out-of-the-box, exciting, and memorable. Even the history of the word guerilla marketing is unique. It got its term from guerilla warfare, which is a type of irregular warfare that uses small tactical strategies that have elements of surprise, such as ambushes. Guerilla marketing was inspired by this...
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Top 5 Advantages of Mobile Billboard Advertising

Top 5 Advantages of Mobile Billboard Advertising

Before launching a campaign, it is essential to identify your objectives and choose an advertising medium that can meet those objectives. If your goals include high exposure, a high return on investment, and reaching multiple target markets, then mobile billboard advertising is the medium to use. Here are the top...
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30 Attention-Grabbing Color Combinations

30 Attention-Grabbing Color Combinations

Choosing colors for a design is an essential process, but it can also be a very challenging process. Firstly, you need to consider the feelings and thoughts people associate with different colors, since color plays a crucial role in how a design is perceived. Then you must decide which colors...
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Grassroots’ Best Guerrilla Marketing Campaigns

Grassroots’ Best Guerrilla Marketing Campaigns

Guerrilla Marketing Campaigns take consumers by surprise, make a bold statement, and are memorable. They are also extremely fun to execute, have a high return on investment, and represent brands in an exceptionally positive light. Grassroots has been in the guerrilla marketing business for over 35 years, so we’ve rolled...
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Advantages of using a Mural to Promote your Brand

Advantages of using a Mural to Promote your Brand

As Mathiole once said, “Art speaks where words are unable to explain.” Art is extremely impactful, and it enables us to interact in a unique way. It’s a channel for us to express our feelings and beliefs. Plus, let’s not forget about how beautiful it is to look at. Art...
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