Guerrilla Marketing Services Calgary

At Grassroots Advertising, we have a proven track record of launching highly effective and interactive guerrilla marketing campaigns across Calgary.

As the largest city in Alberta with a population of over one million residents, Calgary boasts a diverse community of permanent residents and daily visitors, presenting a constantly expanding audience for your outdoor marketing campaigns.


Wildposting® in Calgary: Unleash Street Marketing Magic

Wildposting® is an exceptional street marketing strategy that is celebrated for its unique ability to captivate and engage audiences in a fast-paced urban environment. This approach involves strategically placing posters and ads in high-traffic areas, transforming cityscapes into dynamic canvases that not only grab attention but also leave a lasting impression on passersby.

What sets wildposting® apart is its creative and unconventional nature, which appeals particularly to younger demographics who seek authenticity and originality in their interactions with brands. By infiltrating key locations within a city, wildposting® creates a buzz around your brand, boosts visibility, and drives curiosity. It’s a cost-effective yet powerful tool that helps businesses of all sizes connect with their target audience. This makes it an indispensable addition to any street marketing campaign.

Our expertise in Wildposting®, a cost-effective form of advertising that leverages strategic placement in high-traffic areas, has earned us a reputation as one of the leading advertising firms in North America.

Our Street Team services continue to be a popular choice for personalized and engaging interactions with potential customers. We offer a wide range of services, including street sampling, human billboards, costumes, on-campus offers, and brand ambassadors who are trained to explain and demonstrate your product. Our location near post-secondary institutions like the University of Calgary and Mount Royal University makes on-campus marketing initiatives easily accessible.

For those looking for alternative and creative marketing methods, our Chalk Art and Street Wash efforts are highly effective and visually appealing.


Calgary is known for its vibrant spring and summer events, including the world-famous Calgary Stampede, which features live performances and concerts. By leveraging methods like Wildposting® or Street Teams at events, festivals, or main streets in Calgary, you can make a lasting impression on potential customers.

Our mobile billboards are an excellent way to convey your message on the move, making them perfect for launches, parades, festivals, special events, and even daily use. Alternatively, our Street Frames offer inexpensive exposure and can be placed on the exterior of retail, variety, or convenience stores for maximum point-of-purchase impact.

Contact us today to start planning your next guerrilla marketing campaign in Calgary. Please visit our individual product pages for more information on our services.


Massey Hall & Roy Thomson Hall

Grassroots doesn’t work for us, they work with us. The flexibility and support we receive on behalf of the Hall’s varied presentations is something we’re always grateful for.

Jungle Media

Grassroots has helped make our complex outdoor executions a great success through their constant communication, efficiency, and willingness to test the boundaries.

MEC Global

Collaborating with Grassroots is a natural reflex. From ideation and implementation, to execution and reporting. They are the kind of professionals we like to partner with.

Havas Media

I love working with Grassroots not only for their innovation but because I know they care just as much about my campaigns as I do. From the initial planning through to execution, Grassroots always deliver exceptional service, making the whole campaign flow seamlessly.

Touché Media

Grassroots is an amazing, dedicated and passionate team to work with, they always try to develop innovative and disruptive solutions for our outdoor campaigns. They also have a real sense of flexibility which enables to adapt client’s needs more specifically and ensure qualitative executions.

Katelan Donnelly
Sony Music Canada

Grassroots is extremely collaborative and goes above and beyond to bring our ideas to life. Always quick, flexible and reliable!