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5 Advantages to Wildposting<sup>®</sup>

5 Advantages to Wildposting®

Wildposting® is a form of advertising that has been increasingly gaining attention over the last half-decade and while you may not know it, chances are you’ve been exposed to it in downtown areas or entertainment districts around your town. So what is it? Wildposting® is what they call many of...
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Staff Picks 2014

Staff Picks 2014

As 2014 comes to a close, the Grassroots staff explain our favourite campaigns this year: Heineken Display Truck Bright lights, loud music, dancers and beer, what’s not to like? – Lynne Brady, Business Manager
Bacardi Untameable Monster Wildposting® campaign combined with a special projection production that brought an existing...
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Telus’ Grand Gesture Campaign

“Enjoying Yourself Yet, Ramona?” This past June, Grassroots Advertising played a part in surprising 20-year-old (and counting) Telus customer Ramona as part of the Telus Grand Gesture campaign. Watch as the Care-A-Van picks Ramona up for a day of adventure and spoils her rotten. Spot the Grassroots truck at 0:52...
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Limb Loss Awareness Month

Limb Loss Awareness Month

Did you know April is Limb Loss Awareness Month? Grassroots Advertising is happy to help Ottobock, Canada, spread the word! On April 4th, our friend Chalkmaster Dave spent hours on his masterpiece, chatting up passersby and helping to spread awareness. Each prosthetic limb took an hour to draw, but the...
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Grassroots Helps Doug & Serge Conduct Campaign for Daily Bread Food Bank

Grassroots Helps Doug & Serge Conduct Campaign for Daily Bread Food Bank

Doug & Serge of Toronto has begun a pro bono holiday season campaign in support of the Daily Bread Food Bank, also based in Toronto. The campaign, called “#Share2Feed,” makes use of street posters, washroom posters, and other materials around the city. The creative encourages consumers to take photographs of...
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