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Author: Emily Rieger

10 Tips to Wheatpasting

10 Tips to Wheatpasting

What is Wheatpasting? Wheatpasting, also known as Wildposting® or flyposting, is when posters are affixed onto surfaces such as boards, construction hoardings, or poles with the purpose of delivering a message. Wheatpasting effectively delivers messages whether you’re boosting a brand, event, company or cause. Wheatpasting has a far reach since you...
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How to Take your Street Team to the Next Level

How to Take your Street Team to the Next Level

Bring your brand to life with Street Team Advertising… What is Street Team Advertising? Street Team Advertising is when individuals promote a product, service, or event to the public.  Street Team Marketing creates brand awareness, builds brand relationships, and fosters brand loyalty. Street Teams are also a cost-effective strategy since...
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Striking Street Advertising Campaigns of Summer 2020

Striking Street Advertising Campaigns of Summer 2020

As summer 2020 has come to an end, it’s time to reveal our top Street Advertising campaigns. Street Advertising is when unconventional marketing methods are utilized to boost brands on the streets. With Street Marketing, you can bring your message directly to customers and stick out from their daily routines....
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Evaluating Pros and Cons of Guerilla Advertising

Evaluating Pros and Cons of Guerilla Advertising

Guerilla Advertising usually goes extraordinarily well, but there have been some campaigns that have gone terribly wrong.  Thus, it’s crucial to understand and evaluate all aspects of Guerilla Advertising to prevent distress and disaster. Looking at the positive and negative features of Guerilla Marketing helps add insight into whether this...
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How to Launch a Successful Wildposting<sup>®</sup> Campaign

How to Launch a Successful Wildposting® Campaign

Bring your message to the streets by Wildposting® your city. Wildposting® is an extremely effective advertising medium that has been around throughout human history and continues to be influential today. Launching a Wildposting® campaign is a relatively straightforward process. The beginning of the planning process is similar to other advertising mediums...
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