At the end of every year, the Grassroots staff rounds up our favourite campaign or creative.
It’s tough to choose between all the colourful posters that roll through our warehouse, but here are our “best of” 2017…
Foo Fighters “Concrete & Gold” mural: It looks great, it’s in a fantastic location, and it’s a new and exciting service for us.
– Jeffery, National Account Executive, Arts & Culture
TOPMAN Mini Monsters in New York & LA: It looked great on the street – the colours really popped, and people like looking at people.
– Mike, General Sales Manager
Wealthsimple Mini Monsters: It’s a new category for us, and the creative looked fantastic.
– Kelly, Operations Manager
LIFEWTR Mini Monsters & Monsters: The creative was very artistic and colourful, and it really popped on the boards.
– Lynne, Business Manager
SICO Paint Mini Monsters: Bright orange and vintage graphics were a treat to see around the city.
– Vanessa, Design & Operations Coordinator
AMEX Nuit Blanche Projections: Nuit Blanche is one of the busiest nights of the year, and there was so much positive feedback from this campaign. A bit of a departure for the client, and it turned out to be a huge success!
– Fave of Dagi (National Account Executive) and Corey (Projection Operations).
